MY MUSE. A NEW BRAND FROM THE OKO EYEWEAR PARIS GROUP. BE UNIQUE. BE EXCLUSIVE. BE MY MUSE
par Ana Sedes le 23 September 2011, dans Oko Eyewear
The OKO EYEWEAR PARIS group, manufacturer and distributor of numerous optical and sunglass frames is pleased to announce the birth of… the new inspiration – how to say - of the new muse of its in-house designer David BEDDOK, here is MY MUSE®.
MY MUSE® sunglasses 100% women and MY MUSE® optics 80% women and 20% men propose createur models high in elegance. All in sobriety but immediately recognizable at first sight thanks to the touch of designer David BEDDOK who knows how to play with shapes, materials and color combinations. Followers and fans of show-off, abstain yourself. It’s all about elegance here.
For the launch of this first sunglass collection, this is a female flavour that gives off on the group because fully dedicated to the woman and created in the design studios of the group.
Who really is MY MUSE® woman ? She is beautiful, elegant, desirable and so feminine.
This is through this inspiration that the sunglass frame MY MUSE® appears like sculpted as a woman. Even more she is statuesque and very generous in its shapes. Recognizable among all.
This is a new chapter in the history of the OKO EYEWEAR PARIS group, for which David BEDDOK designs and creates for many years for the OKO by OKO Paris and KIDOKO brands. So why a new brand ? « There are no other limits to our dreams than our imagination. » answers David BEDDOK, Head of Design at OKO EYEWEAR PARIS. And when it comes to imagination, he overflows !
And the miracle of a new brand, of a new universe stands there : in the art of proposing frames that are always more astounding, always more unexpected and always more beautiful.
Through MY MUSE®, and its first sunglass model PENELOPE*, David BEDDOK pays a tribute to women thanks to subtle shapes combinations, thanks to beautiful materials like acetate and thanks to hot and powerful colors.
The optical line is also in the spot light and plays also on acetate combinations with « collage » and reminders of colors on the nose pieces and the stems. Recognizable among all !
Another feminine wink, the first sunglass collection for MY MUSE® takes its inspiration in the most beautiful women on the planet … magnificent models absolutely astounding !
Pride of its designer, but also of the general manager and co-founder of the group OKO EYEWEAR PARIS, Philippe ZEITOUN, the new brand MY MUSE® allows us to imagine great perspectives of development of createur frames, elegant, unique, exclusive, with clean design and unbelievably comfortable.
*Sunglass frame Penelope : frame in black acetate and lenses in CR-39 gradient with anti-reflected treatment behind.
Retail prices – SUNGLASSES : 209€ — OPTICS : 255€


